UX Designer & Product Thinker
I design journeys that move users toward action — I start with research and user behavior, and validate design decisions through usability testing.
In marketing automation and CRM, I'm interested in what truly changes behavior: microcopy, the right moment, and the right sequence of steps along the customer journey.
Co-founder of an agency designing websites for small and medium businesses. I combine UX/UI, copywriting and SEO — from research and design, through development and deployment, to a blog and social media that actively support sales.
A personal finance dashboard for young professionals — a full picture of your financial health in under ten seconds, without data overload.
A self-initiated concept for a mobile-first online flower shop — exploring how a small local florist could sell around the clock and stand apart from interchangeable chain stores through a warm, distinctive visual direction.
